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  • Main WWU library page
  • Indexes & Databases (alphabetical list)
    abi-inform global is second on the alphabetical list!

    Links to supplementary material for Dr. Olney MKTG 380.

    Links to nearly all of the required readings for the course can be found on the syllabus itself or on my electronic reserve list.
     
    misc PPTs
    Please study these tables and charts. Figure out what they mean to you and your life.
    Births in Washington State...
    Births in Entire USA
    The Baby Boom Cohort as it Ages
    US Population Pyramid Comparison of 1990 to 2000
    Dynamic pyramid for United states: 1950 - 2050
     Dynamic pyramid for Somalia: 1950 - 2050
    Dynamic pyramid for Italy: 1950 - 2050
    Dynamic pyramid for China: 1950 - 2050
    Dynamic pyramid for Mexico: 1950 - 2050
    Population pyramids for any country in the world
    World population growth projection from the US census bureau
    Changing Work force 1970-2001 reflecting changing gender roles.
    Tables of employment statistics list at the Bureau of Labor Statistics.
    Statistical Abstract of the United States
    Census data, Excellent Sites
    TMS Experimental Tiger Map Browser centered on Bellingham Kotler & Armstrong Companion web site at Prentice Hall Business Text resources Go to PHLIP for Kotler
    Research site -- Just Drinks
    Research site -- media
  • Explanation of VALS "types"
  • In January 2004, the survey was here...
  • Diamond Marketing
    Canada, Tiffany, Diamonds

    Misery mining pit is the baby of BHP Billiton's Ekati family. The first diamonds from Misery were sold in December 2001...      Of the run-of-mine production, 35 per cent is sold to the Diamond Trading Company, formerly De Beers.
    Government site about commercial gemstone production.
    US Government Report on US diamond production
    US government paper about industrial diamonds.
    On bended knee, a book about customs of proposing marriage-- PR from the above.
    Ekati's self-promotional web site. English or French

  • Wired Magazine article on the New source of man-made diamonds.

    With this Ring : Presented by American RadioWorks
    Part 1 of the transcript (for above)
    Diamond beliefs in USA Undergraduates -- A Study
    Blood diamonds counter ad
    Also from Wired Magazine:
    GEM MAKING
    Process: Diamonds are forever, and now so are you. After your loved ones ship 8 ounces of your cremation dust to LifeGem, the company filters out the calcium, turns your carbon into graphite, and puts you in an oven for six months. With lots of heat and pressure (1.6 million PSI), the carbon atoms realign into a diamond.
    Results: Ten 1-carat you-stones.
    Pros: Near indestructibility. To the four Cs of diamond-buying, add "character."
    Cons: You become a theft target.
    Hurdles: Um, who wants to spoon Grandma into a US mail-certified container?
    When available: Now

    " Costco's diamonds come with a guarantee: they will be half the price of an appraisal anywhere else, or your money back plus a hundred dollars and the cost of the appraisal. Such competitive pricing shows how much flexibility in the diamond's markup."
    Debeers Change of Strategy 7/12/2000
  • The Simple Living Network - Home Page
    Adbusters Culture Jammer's Headquarters
    If you think Marketing is the problem, check this out.
    Ads at boreme.com

    Gregory Bateson Epistimology, Information, Systems Theory

    ecology of mind
    Gregory Bateson
    Gregory Bateson the sacred

    CreatAbiliTOYS! Museum of Advertising Icons
    Directories Online
    U.S. Securities & Exchange Commission
  • Consumer Psychology Brand Lab
  • Environment and Marketing
    Socially Responsible Business Mailing List Archive: ANNOUNCEMENT - New book on Environmental Marketing
    Energywise Options

    Dictionaries, Quotes, & other on-line references
    Multiple dictionary lookup.
    Columbia University: Bartleby Library
    Yahoo - Reference:Quotations

    Some Women's and Men's Magazines
    crispzine. xx young womens' zine
    Hot Wired
    Esquire Magazine
    Hearst Magazines Online presence-- Cosmo, Victoria, etc. aka Homearts aka women.com
    Women's magazines cooperative site. Now includes www.cosmopolitan.com
    All Condenast magazines Includes Vogue, Vanity Fair, Epicurious, Swoon, Phys.com, Style.com
    Swoon.com -- CondéNet-- Details, Glamour, GQ
    Jane magazine online
    Stuff and Maxim

    Some Other Magazines on the net

    Ads at boreme.com
    Adbusters Culture Jammer's Headquarters
    SALON: Current Issue
    SALON: Back Issues
    Wall Street Journal on the Web
    About MRI Media Research
    New York Times Newspaper (registration requested)
    American Demographics Magazine/Marketing Tools

    Student Chapter at WWU of American Marketing Association
    Puget Sound Chapter of American Marketing Association
    National American Marketing Association

    For more information on Western Washington University, you can take a look at WWU's homepage. The WWU homepage will provide you with information about the school's history, departments, upcoming events, and much, much more.

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    Disclaimer: This page and the links from this page do not necessarily represent the views of Western Washington University, or the College of Business and Economics. I am grateful to both for their support in making this teaching and learning tool available.

    Not all those who wander are lost.