Evaluation form used for sales presentations:

Seller_______________________________ Buyer__________________________

Product & selling situation


Fantastic Excellent Very good Good O.K. Help

Approach
Attention getting ________ _______ _______ ___ __ __
Related to Presentation ________ _______ _______ ___ __ __
Developed needs ________ _______ _______ ___ __ __
Transition to Presentation ________ _______ _______ ___ __ __
 

Presentation
Product Knowledge ________ _______ _______ ___ __ __
Communication skill ________ _______ _______ ___ __ __
Enthusiasm ________ _______ _______ ___ __ __
Gets customer participation ________ _______ _______ ___ __ __
Visual aids ________ _______ _______ ___ __ __
Demo/Drama ________ _______ _______ ___ __ __
Show Explain Lead Let... ________ _______ _______ ___ __ __
Benefits emphasized ________ _______ _______ ___ __ __
Marketing Plan ________ _______ _______ ___ __ __
Business Proposition ________ _______ _______ ___ __ __
Influence Techniques ________ _______ _______ ___ __ __
Semiotic Mythic Frames ________ _______ _______ ___ __ __
Powerful Metaphors & Words ________ _______ _______ ___ __ __
Trial Close(s) ________ _______ _______ ___ __ __

Objection handling
Keep positive attitude ________ _______ _______ ___ __ __
Overcome or get past ________ _______ _______ ___ __ __
Trial Close(s) ________ _______ _______ ___ __ __
Objection technique ________ _______ _______ ___ __ __

Close
Naturally ________ _______ _______ ___ __ __
Positively ________ _______ _______ ___ __ __
Technique ________ _______ _______ ___ __ __
_________ ________ _______ _______ ___ __ __

Clear well developed ________ _______ _______ ___ __ __
Use of Sales technique ________ _______ _______ ___ __ __
Challenging
sales situation ________ _______ _______ ___ __ __

Overall Halo rating ________ _______ _______ ___ __ __

Criticisms: voice quality unprepared

not enough practice unclear propositions not realistic
 
type of approach used _______________________
type of presentation_________________________
type of close(s) ____________________________
methods used for handling objections________________________
 

General comments: