Re-inventing government, Osborne and Gaebler,
1992
•What gets measured gets done
•If you don’t measure results,
you can’t tell success from failure
•If you can’t see success, you
can’t reward it
•If you can’t reward success,
you’re probably rewarding failure
•If you can’t see success, you
can’t learn from it
•If you can’t recognize
failure, you can’t correct it.
•If you can demonstrate
results, you can win public support.
The Importance of Documenting Progress Toward Change
(Taken from Kellogg Foundation “Developing a Basic Logic Model for Your
Program”)
•Grant applications frequently
lack solid descriptions of how programs will demonstrate their effectiveness
–Grantees think activities are
ends in themselves
–They report the numbers of
participants they serve or the numbers of programs offered held as though they
were results
Documenting Progress
•Conducting an activity is not
the same as achieving results from the accomplishment of that activity
•For example, offering a
swimming class is different from reducing the number of drownings
•Tracking data like programs
offered or participants registered does monitor your program’s
implementation and performance
•But those data are outputs
(activity data, measures of effort), not outcomes (the results you expect,
measures of effect)
Documenting Progress
•Conducting an activity is not
the same as achieving results from the accomplishment of that activity
•For example, offering a
swimming class is different from reducing the number of drownings
•Tracking data like programs
offered or participants registered does monitor your program’s
implementation and performance
•But those data are outputs
(activity data, measures of effort), not outcomes (the results you expect,
measures of effect)
“Proof” Versus “A Substantive Contribution to Your
Intended Change”
•How will you demonstrate that your
program contributed to the change you intend?
•A well-crafted logic model can
assert it is reasonable to claim that your program made a substantive
contribution to your intended change
•When programs operate in real
communities where influences and forces are beyond your control, evaluation is
generally more about documenting a program’s contribution than about proving
something
–Fewer drownings
might result from more lifeguards or better trained lifeguards than from your
swimming classes
•Community programs operate in
complex environments where the scientific “proof ” is seldom attainable
Basic Logic Model Template
•Resources
–In
order to accomplish our set of activities we will need the following:
•Activities
–In
order to address our problem or asset we will conduct the following activities:
•Outputs
–We
expect that once completed or under way these activities will produce the
following evidence of service delivery:
•Short- & Long-Term
Outcomes
–We
expect that if completed or ongoing these activities will lead to the following
changes in 1–3 then 4–6 years:
•Impact
–We expect that if completed
these activities will lead to the following changes in 7–10 years:
Getting Started
•Determine the purpose of your
logic model
–Who will use it? For what?
Who are the key stakeholders?
–Leader, program director,
supervisor, director, funders, county/city council,
parents, board of directors, etc?
•For our purposes we’ll use
your – leader’s - point of view
“Do the outcomes first”
•Since most programmers think
primarily about outputs (evidence of service delivery), start your logic model
with outcomes – the changes you expect as a result of your program, your
intended results
–Focuses you on what’s most
important to the effectiveness of your program
Outcomes and Impacts should be SMART:
• Specific
• Measurable
• Action-oriented
• Realistic
• Timed
Short –Term Outcomes
•Results you expect to achieve
one to three years after your program activity is underway
•Changes in attitudes,
behaviors, knowledge, skills, status or level of functioning (measures of
effect)
•For the program you’re working
on, what are examples of outcomes (we’ll stop at the short-term level)?
Examples of Outcomes
•Development of emotionally
supportive relationships with adults
•Increased social competence
•Higher self-esteem and
confidence
•Improved study habits
•Improved peer relationships
•?
Outputs
•The direct results of program
activities
–Size and scope of the services
offered
–Products delivered by the
program
–Was the program offered to the
intended audience in the intended “dose”
–Number of classes taught,
program participation numbers, number of hours of instruction
–Outputs are measures of effort,
not measures of effect (outcomes)
Examples of Outputs
•Number of participants served,
participant demographics
•Number of programs, sessions,
trainings offered
•Number of service projects
completed
•Participant satisfaction rates
for program
What Activities Are Planned?
•Based on what you know about
effective ways to change behavior or build assets, what specific activities
will work toward your outcomes?
•How are these activities
connected to your program – why and how your program(s) work with your
participants?
Can Our Short-Term Outcomes Contribute to Long-Term
Impacts? (It Takes a Village)
•Reduced substance abuse among
teens
•Reduced teen pregnancy rates
•Reduced drop out rates
•Reduction in teen crime rate
•Increased percentage of
students attending college